fragrance
Keep up on Fragrance trends in 2025 with Marie Claire, and discover the best products from the most trusted brands with tips from the experts.
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Selena Gomez Is Launching Her Own Beauty Line So Try Not to Freak Out
It's official—she's filed a trademark already.
By Emily Dixon Published
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Which Perfume Does Rihanna Wear? The Internet Has the Answer
Literally everyone says she smells amazing.
By Emily Dixon Published
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Natalie Portman on the Transformative Power of Perfume
The actress and face of Miss Dior talks about fragrance, red lipstick, and revolution.
By Taylore Glynn Published
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Gigi Hadid Transforms Into 4 Different Characters for Burberry's Monogram Collection
Presenting the girl, the lady, the boy, and the gentleman.
By Ineye Komonibo Published
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Cher Talks Love, Life, and New Fragrance Launch
This month, the pop icon, currently on her Here We Go Again tour, launches a new perfume, Eau de Couture by Cher, four years in the making.
By Cher Published
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Aromatherapy Perfumes: Do They Really Work?
Smell good, feel good. Meet the latest therapeutic trend taking the fine-fragrance world by storm: aromatherapy.
By April Long Published
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Katie Holmes and Jamie Foxx Reportedly Made Custom Perfumes for Each Other
Katie Holmes and Jamie Foxx reportedly gave each other custom perfumes. Sue Phillips, founder and C.E.O. of Scenterprises, shared details of the rumored couple's gifts.
By Kayleigh Roberts Published
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Lupita Nyong'o & Saoirse Ronan Teamed Up to Create Your New Go-To Perfume
The two mega-stars discuss their new project—a fragrance—and the women who inspired them.
By Jennifer G. Sullivan Published
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Kim Kardashian Has Been Accused of Ripping Off Her New Perfume Bottle
Kim Kardashian has been accused of ripping off Jean Paul Gaultier's Classique bottle with her new KKW Body bottle.
By Kayleigh Roberts Published
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Kim Kardashian Unveiled Her Nude Body Perfume Bottle
Kim Kardashian revealed the bottle for her new KKW Body fragrance.
By Kayleigh Roberts Published
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Liya Kebede Says Scents Are Like an Identity
The model, mother, and advocate is the new face of Eternity Air Calvin Klein.
By Alexandra Engler Published
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These Are, Hands Down, the Best-Smelling Perfumes of 2018
Buying Guide Sniff-tested, editor-approved, and guaranteed to not smell like your grandma. (Sorry, grandma.)
By Ruby Buddemeyer Published
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Was This Kim Kardashian's Way of Making Peace with Former Assistant Stephanie Shepherd?
The reality star cut ties with Shepherd back in November.
By Rachel Epstein Published
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I Have MCS—A Disease Where Smells Make Me Sick
My multiple chemical sensitivities got so bad, I had to search for a new home.
By Rivka Solomon Published
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Kim Kardashian Is Releasing Three New Fragrances This Month
And they all involve Gardenia.
By Amy Mackelden Published
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Paris Hilton Is the Hardest-Working Woman in the Game
No, really. The aughts-era reality star is now a multitasking mega-mogul with 18 product lines, her own hotel, and a gig as the world's highest-paid female DJ.
By Irin Carmon Published
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Angelina Jolie Takes Us Inside Her First International Beauty Campaign in a Decade
The actress and activist on her mother, her philanthropy, and becoming the face of Mon Guerlain perfume.
By The Editors Published
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The New Victoria's Secret Fragrance Is a Season Pusher's Dream Come True
It's got the Taylor Hill stamp of approval so...
By Lauren Valenti Published
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Stella Maxwell on Why Victoria's Secret's New Paris-Themed Fragrance Is Going to Be Every Woman's New Obsession
Uh, sold 👼.
By Lauren Valenti Published
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Here's Everything Inside the Insane VMA Swag Bags
Rihanna's perfume, for one.
By Mehera Bonner Published
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Adriana Lima on the Beauty Secrets She's Passing Down to Her Daughters
The Brazilian supermodel and face of Marc Jacobs' new perfume opens up.
By Adriana Lima, As Told To Gina Way Published
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5 Minutes with Jennifer Aniston on Beauty, Cheat Days, and Owning Her Age
"It's really empowering to own where you are in life and to not get caught up in the fear of aging."
By Lauren Valenti Published
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Isabella Rossellini on the Weirdly Coincidental Story Behind Her Signature Scent
Sometimes (happy) accidents happen.
By Isabella Rossellini Published
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This Is the Most Popular Perfume Where You Live
*Spritz*
By Samantha Leal Published
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In Her Own Words: Evan Rachel Wood Reflects on Her Bisexuality and the Power of Perfume
The star gets real.
By Ning Chao Published
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You'll Never Guess What the Best-Selling Fragrance in America Is
But you will probably be delighted.
By Samantha Leal Published