fragrance
Keep up on Fragrance trends in 2025 with Marie Claire, and discover the best products from the most trusted brands with tips from the experts.
fragrance
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My Go-To Fragrance for 2025 Is a Proven Aphrodisiac to Help Spark Romance
Scent the mood.
By Audrey Noble Last updated
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Did I Just Return From Skiing In the Swiss Alps or Am I Wearing This $300 Tom Ford Perfume?
Old money in a bottle.
By Audrey Noble Last updated
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Finding These Luxury Candles On Sale Is Like Snagging a Birkin at Half-Price
Run, don't walk, to stock up on your favorite scents this Cyber Monday.
By Brooke Knappenberger Last updated
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I'm Convinced My Bank Account Gains an Extra Zero When I Spritz This Luxury Perfume
A timeless floral makes me feel silly rich.
By Samantha Holender Last updated
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Leather and Florals Are the Lusty Star-Crossed Lovers of the Perfume World
Your fragrance wardrobe deserves a little intrigue.
By Audrey Noble Last updated
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You'd Mistake Me for a Globe-Trotting Socialite With This Shockingly Affordable Scent
It's a dream winter fragrance.
By Julia Marzovilla Last updated
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Why Yes, I Do Want My Home to Smell Like a 5-Star Hotel
These luxury candles can make it happen.
By Samantha Holender Last updated
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I Apply My Fragrance Like a Professional Perfumer and It Lasts Eight Hours
Smell me coming.
By Gabrielle Ulubay Last updated
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I Never Thought I’d Want to Smell Like Booze
But these 12 fall fragrances proved me wrong.
By Samantha Holender Last updated
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No Party Smells Better Than the 'Marie Claire' Fragrance Awards
The industry's top players all gathered for a toast to perfume.
By Samantha Holender Published
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Diptyque's New Scents Redefine the Fantasy Fragrance Trend
They'll cast a spell on anyone who wears them.
By Gabrielle Ulubay Published
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Sugary Sweet Vanilla Perfumes Have Received a Modern Upgrade
Bakery-inspired body sprays of the early aughts have transformed into grown-up gourmands.
By Brooke Knappenberger Last updated
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The Body Mist Trend Is About to Get Personal
Introducing Scent Lab's first fragrances: six light mists to blend into your own "potion."
By Halie LeSavage Published
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This New Perfume Belongs on Carrie Bradshaw's Top Shelf
It's finally available to shop.
By Halie LeSavage Last updated
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We Have Mixed Feelings About These Mood-Enhancing Perfumes
'Marie Claire' editors tried all six of Charlotte Tilbury's debut scents.
By Halie LeSavage Last updated
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Make Your Perfume Last Hours Longer With These Easy Tricks
Smell you later.
By Sophia Vilensky Published
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Beauty Experts Have Selected Their Favorite New Scent of 2024
It's a layerable, floral fragrance.
By Samantha Holender Published
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We're Actually Very Into Bella Hadid's New Fragrances
All three scents just arrived at Ulta.
By Halie LeSavage Last updated
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This Citrusy Fragrance Is a Mediterranean Summer in a Bottle
L'Objet's new perfume is inspired by orange groves and the sea.
By Gabrielle Ulubay Published
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Le Labo’s New Lavande 31 Eau de Parfum Redefines Lavender Fragrance
It’s an entirely fresh take on lavender.
By Samantha Holender Published
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This International Perfume Brand Overhauled My Fragrance Wardrobe
Fragrance Du Bois' most intoxicating scents finally landed stateside.
By Samantha Holender Published
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Kylie Jenner Becomes the Latest Member of Her Family to Break Into the Fragrance Space
Jenner’s first solo perfume, COSMIC, comes out this week.
By Rachel Burchfield Published
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You’ll Never Guess Where Liza Soberano Applies Her Blush
“I kind of go crazy with it.”
By Samantha Holender Published
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Yara Shahidi Re-Defined Her Femininity With Fragrance
“There's no singular way to be a girl. That’s what is so difficult about girlhood.”
By Samantha Holender Published
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Let Hermès' New Fragrance Help You Step Into Your Power
It's an assertive perfume for assertive people.
By Gabrielle Ulubay Published
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Loewe's Newest Fragrance Leans Fully on Umami Notes
Meet "Mushroom." It's exactly what you think.
By Sophia Vilensky Published