Gisele Bündchen Gives the Double Denim Trend a Supermodel Twist
She paired her studded Canadian tuxedo with a coordinating denim bra.
Fashion is very much in its cowgirl phase. Beyoncé has spent her Cowboy Carter promotional cycle in tricked-out bolo ties and designer chaps to match her country sound. Bella Hadid moved to Texas, found a cowboy boyfriend, and overhauled her wardrobe with ten gallon hats and cowboy boots to match. Now, Gisele Bündchen is the latest A-lister to embrace a ranch-appropriate outfit of her own, with some supermodel twists.
Hosting a party in Rio de Jainero, Brazil, for the denim brand Colcci Jeans, Bundchen arrived dressed in a matching denim set. On top, she wore a slightly oversize jean jacket coated in equally oversize silver studs. Her high-waist jeans came in the same medium blue wash with metallic studs added all over.
The supermodel wasn't satisfied with just two jean pieces, even though they check the box of a major 2024 denim trend. Bündchen wore her jacket slightly unbuttoned to reveal a coordinating studded denim bra underneath. (That's commitment to a look.)
Coordinating bras and jean jackets are unique to Gisele, but her studded outerwear has all the signs of an emerging trend on the rise. Last month, Katie Holmes swapped her neutral outerwear for a studded denim trench coat of her own. Blinged-out and embellished denim also appeared on several runways for the fall 2024 season, from Ganni to Versace. Those moments nod to an even bigger swing toward denim-on-denim outfits, seen on the runways, in street style, and in wardrobes like Bündchen's and Beyonce's.
Of all the takes on the Canadian tuxedo seen this spring, Bündchen's is the most prepared for life beyond the rodeo circuit with its all-over embellishments. Shop studded denim jackets inspired by hers below. (Sadly, coordinating bras aren't quite on the market yet.)
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Halie LeSavage is the senior fashion and beauty news editor at Marie Claire, where she assigns, edits, and writes stories for both sections. Halie is an expert on runway trends, celebrity style, emerging fashion and beauty brands, and shopping (naturally). In over seven years as a professional journalist, Halie’s reporting has ranged from fashion week coverage spanning the Copenhagen, New York, Milan, and Paris markets, to profiles on industry insiders including stylist Alison Bornstein and J.Crew womenswear creative director Olympia Gayot, to breaking news stories on noteworthy brand collaborations and beauty launches. (She can personally confirm that Bella Hadid’s Ôrebella perfume is worth the hype.) She has also written dozens of research-backed shopping guides to finding the best tote bags, ballet flats, and more. Most of all, Halie loves to explore what trends—like the rise of doll-like Mary Janes or TikTok’s 75 Hard Style Challenge—can say about culture writ large. (She justifies almost any purchase by saying it’s “for work.”) Halie has previously held writer and editor roles at Glamour, Morning Brew, and Harper’s Bazaar. Halie has been cited as a fashion and beauty expert in The Cut, CNN Underscored, and Reuters, among other outlets, and appears in newsletters like Selleb and Self-Checkout to provide shopping recommendations. In 2022, she was awarded the Hearst Spotlight Award for excellence and innovation in fashion journalism. She holds a Bachelor’s Degree in English from Harvard College. Outside of work, Halie is passionate about books, baking, and her miniature Bernedoodle, Dolly. For a behind-the-scenes look at her reporting, you can follow Halie on Instagram and TikTok.
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