The moment I saw Coach's Empire Carryall debut at the label's Fall 2025 fashion show, my fashion editor senses told me two things: First, that the pantheon of Coach's best bags had just earned another soon-to-be viral style in the form of this East-West bag with extra-long handles. And second, that Bella Hadid would be the person to carry it there. Just over a month later, the model's return to New York City on March 25 proved my theories correct.
Bella Hadid's boho-chic, studded suede bag was her first companion for a day of rushing between photoshoots and casual paparazzi walks, but it wasn't her last. After starting the day with a Valentino runway tote, she quick-changed into a little black polo dress, knee-high boots, and the bag that nearly every fashion magazine would cover within minutes: the Coach Empire Carryall. She strategically placed it on her shoulder facing the cameras outside a Manhattan studio, its creamy leather juxtaposing the skintight sheen of her dress. She certainly knew runway obsessives would clock exactly which collection it came from—and that we'd want to purchase it immediately.
Bella Hadid left a photoshoot on March 25 carrying Coach's Empire Carryall over her shoulder.
Dibs on Coach's Empire Carryall didn't necessarily seem guaranteed even for Bella Hadid. Shortly after the see-now, buy-now style premiered on the Coach runway, styled with a range of utility vests, heavy coats, and '90s-grunge slip dresses in shades coordinating with the bags' leather, it sold out. Having witnessed the bags' three versatile shades and essentials-friendly shapes live on the runway myself, I'd sensed its must-have energy. And, I'd been jealous of those who clicked fast enough to shop it first.
Models debuted the Coach Empire Carryall on the Fall 2025 runway, tucking it next to color-coordinating coats and dresses.
I'd also guessed Bella Hadid would still manage to swipe the Coach Empire Carryall for herself eventually. It was the Orêbella founder carrying Coach's triangular Brooklyn bag last summer that sent sales skyward; likewise for a viral woven tote from the upcycled Coachtopia line.
Hadid has tried on other designer bags for size over the past year, from Saint Laurent's Sac du Jour to the aforementioned Valentino tote. But time after time, the model's Coach bags are the ones she isn't alone in carrying.
Shop Bella Hadid's Coach Empire Bag
-
Anne Hathaway Doubles Down on Luxury's Favorite NeutralShe painted herself in the timeless hue.
-
Princess Kate Is Channeling Princess Anne's Signature Style in an Unexpected WayThe Princess of Wales is following in the no-nonsense Princess Royal's footsteps.
-
These Under-$200 Sandals Are Bound to Sell OutIt's time to stock up.
-
Jennifer Lawrence Curated My Dream Sneaker Collection Without Even TryingIf she wears a pair, I'm buying it.
-
Sarah Catherine Hook Tests a Preppy, Celebrity-Adored Styling Hack in Ralph Lauren's Fall 2025 Front RowPiper, yes!
-
Tory Burch's Reva Ballet Flats Are Officially Back at LastThe medallion-topped shoes are back, but not how you remember them.
-
Jennifer Lopez's Under-$150 Free People Pants Are the Least Shocking Part of Her Viral TikTok CameoBut not for the reasons you'd expect.
-
Hailey Bieber Designs Her "Favorite Jacket" for Justin Bieber's Skylrk BrandIt's a piece for husband Justin Bieber's new brand.
-
A $5,600 Gucci Bamboo Bag Is Bella Hadid's Pick Over Classic Coachella StyleShe'd rather spend a weekend in Paris than at the music festival.
-
Sienna Miller and I Both Own Sézane's Viral Trench Coat in Two ColorsThis Sézane jacket is a true masterpiece.
-
I Found My Ideal Spring Work Outfit in Anna Sawai's Minimalist Dior Skirt SuitMinimalists will feel so seen by her Dior look.
