King Charles Is Making His Own Royal Rules When It Comes to PDA
"A hug? Why not!"

Even kings love a good cuddle.
King Charles delighted royal fans while meeting rugby players at Buckingham Palace Wednesday, Sept. 11 — and while you might not have caught his mother, Queen Elizabeth, giving a group hug, it turns out he's all for it.
"Yeah, we all wanted a hug,” Ayesha Leti-I’iga of New Zealand's Black Fern rugby union said in a video shared by the Royal Family on Instagram, adding, "But only if it’s okay with you.”
"A hug?" The King asked, before adding, "Why not!"
King Charles hugging rugby players
A photo posted by on
The women squealed and laughed as they jumped in for an embrace, and a beaming King Charles looked equally thrilled with their sweet gesture.
"I've been flattened by a scrum!" he joked after their cuddle.
He then offered separate hugs to other women from the team, who were visiting the palace ahead of their game against England's Red Roses.
Stay In The Know
Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.
The team shared another charming video recapping their visit, with one player greeting The King, "'Sup, G?" before the monarch revealed he once played rugby, too.
"Broken nose, unfortunately," he said with a laugh.
"I much appreciated this chance to meet you and have such a warm hug from most of you," he told the Black Ferns after they performed a traditional song, adding their embraces were "very healing."
King Charles meeting rugby players
A photo posted by on
"Did I just become a King Charles fan..?" one account commented on the video, while another fan wrote, "Go NZ! How refreshing to see King Charles so happy and relaxed. A big NZ cuddle is just what the Dr ordered 🤍🤗🤗🤗."
While group hugs might not have been the royal norm during Queen Elizabeth's reign, The King's reaction to the Black Ferns shows a more relaxed approach to dealing with the public — and a desire to make his own rules.
It is, however, not King Charles's first time doling out embraces to New Zealanders (or in general); in 2012, he gave a big hug to a woman while visiting a sports training facility during a trip to Auckland, and he's given out the occasional cuddle during other events.
And although Queen Elizabeth favored formal handshakes, younger members of the Royal Family like Kate Middleton and Prince William are often seen hugging fans, especially children, and Princess Diana was known for her warm embraces with the public.
Unfortunately, The King won't be visiting the Black Ferns in New Zealand after his upcoming tour of Australia, but here's hoping for more group hugs in the future.
Kristin Contino is Marie Claire's Senior Royal and Celebrity editor. She's been covering royalty since 2018—including major moments such as the Platinum Jubilee, Queen Elizabeth II’s death and King Charles III's coronation—and places a particular focus on the British Royal Family's style and what it means.
Prior to working at Marie Claire, she wrote about celebrity and royal fashion at Page Six Style and covered royalty from around the world as chief reporter at Royal Central. Kristin has provided expert commentary for outlets including the BBC, Sky News, US Weekly, the Today Show and many others.
Kristin is also the published author of two novels, “The Legacy of Us” and “A House Full of Windsor.” She's passionate about travel, history, horses, and learning everything she can about her favorite city in the world, London.
-
Taylor Swift and Travis Kelce Just Made Their Biggest Commitment Yet
It's also destroying their house.
By Kristin Contino Published
-
Jennifer Lopez Gets Down to Business in a Mocha Brown Suit
The star's business trip to Dubai began with sultry Saint Laurent suiting.
By Hanna Lustig Published
-
New York's Acne Whisperer Launched Her First Rich Cream and My Skin Has Never Looked Better
Mega hydration without the risk of breakouts? Sign me up.
By Hannah Baxter Published
-
Prince Charles Sent Princess Diana an Unexpectedly Touching Message Before Their Royal Wedding
The late royal shared the details of his intimate card and personalized gift.
By Kristin Contino Published
-
Exclusive: Princess Diana Would “Send Romantic Cards to Prince Charles” But “He Never Returned the Compliment,” Per Former Royal Butler
Diana’s butler, Paul Burrell, tells ‘Marie Claire’ how the royals “never acknowledged” Valentine’s Day.
By Kristin Contino Published
-
King Charles Is Very Particular and Can “Lose His Temper” If Things Aren’t Done Right, a New Book Claims
And his temper has apparently been "inherited in different measures by Prince William and Prince Harry."
By Kayleigh Roberts Published
-
How King Charles "Terrified" a New Butler With Ghost Stories and a Hidden Mannequin
"I couldn't physically stop screaming."
By Amy Mackelden Published
-
Prince Louis and King Charles Look Almost Identical in Photos Taken 73 Years Apart
There's an eerie resemblance between Charles and his grandson in these pictures.
By Amy Mackelden Published
-
Why The King and Queen Invited Stanley Tucci, David Beckham and Helen Mirren to a Glitzy Royal Dinner
Donatella Versace, Victoria Beckham and more famous faces joined the event at Highgrove House.
By Kristin Contino Published
-
King Charles Once Proclaimed This Perk Was "The Only Benefit of Being Prince of Wales"
Aside from the castles, etc.
By Kristin Contino Published
-
Prince William Made a Heartbreaking Admission About His Childhood to Princess Kate After She Explained a Very Normal Activity
A new royal book reveals a "poignant" interaction between the couple.
By Kristin Contino Published