- People have been wondering how Prince Harry and Meghan Markle will earn money following their royal exit and now experts say Instagram could be one of the couple's biggest revenue streams.
- According to influencer marketing experts, the couple's @SussexRoyal Instagram account could bring in upwards of £85,000 for a single sponsored post.
- The Sussexes' Instagram account has greater earning potential than the Cambridges', apparently.
Remember Prince Harry and Meghan Markle's post-royal exit goal of achieving "financially independence"? Welp, that's not going to be hard to accomplish. At all.
Among their other myriad of income opportunities, Harry and Meghan are going to be able to monetize their Instagram account in a big way.
According to influencer marketing platform Inzpire.me, the couple's @SussexRoyal account, which has 11.2million followers, has the potential to earn as much as £85,271.19 for a single sponsored post. The estimate is based on analysis of the profile's following and its recent, explosive. growth.
Inzpire COO Marie Mostad says the @SussexRoyal account has seen rapid growth since news broke that Harry and Meghan planned to step back from their roles as senior members of the royal family, according to The Sun. The reason? People are excited to watch Harry and Meghan's transition from working royals to wherever their next step takes them.
To put in perspective just how valuable the public's fascination with that transition is, Inzpire estimates that a sponsored post on Prince William and Kate Middleton's @KensingtonRoyal account would bring in far less—just £40,744.97 per post.
Of course, once Harry and Meghan officially begin their post-royal lives this spring, the account will no longer be called "@SussexRoyal." The couple announced this week that they will no longer use the word "royal" in their personal branding after the exit, a move the Queen reportedly pushed for.
For more stories like this, including celebrity news, beauty and fashion advice, savvy political commentary, and fascinating features, sign up for the Marie Claire newsletter.
RELATED STORIES
-
Marcello Hernández, AKA SNL's Domingo, Crashes Sabrina Carpenter's ShowAnd she arrested him!
-
Beyoncé Is Performing a Halftime Show on Christmas Day in Her HometownAhem, merry Christmas to all of us.
-
The Best Movies About Female Friendship to Watch With Your BFFs—Or When You Miss ThemFrom outrageous comedies to empowering dramas.
-
Queen Camilla Has Helped King Charles "Loosen Up," But He Appears "Tense" Without Her"He was quite a nervous man... Camilla has been a catalyst for change."
-
Meghan Markle Proves the Little Black Corset Should Be a Holiday Party Staple While Supporting Her Friend's New Haircare LineThe Duchess of Sussex is an investor in Highbrow Hippie haircare.
-
King Charles Might Change Some of Queen Elizabeth's Christmas Rituals as He's Less Traditional"I don't think Charles will exactly rip up the rule book, but there's a strong chance he'll loosen some of the rules."
-
Princess Diana's Former Chauffeur Reflects on Her Death for the First Time After Being Fired"She died believing I had betrayed her and that's something I can't ever forget or forgive."
-
Prince Harry Spends Time With Pat Tillman's Widow During Surprise Appearance at Tillman Honors GalaThe Duke of Sussex was honored with the Pat Tillman Award For Service at the ESPYs earlier this year.
-
Prince Harry Says He Understands "The Weight Of Losing a Parent" in Moving Letter to Grieving Military Children"Yet, in the midst of that heartache, we find strength in the love and memories left behind."
-
Prince Harry and Meghan Markle Speak Out Against Online Violence During New Joint Appearance"Young people are calling for help. Families are desperately seeking support."
-
The “Hottest British Royal You’ve Never Heard Of” Has Started Military Training at the Same School as Prince William and Prince HarryWe love a man in uniform.
