Taylor Swift Is Back in Her Faux Bob Era

Where did all her hair go?

taylor swift
(Image credit: Getty)

From her leather-filled Reputation days to the more rustic, woods-y style of Folklore, each of Taylor Swift’s albums has a specific aesthetic associated with it. Nevertheless, there’s one special feature that has remained consistent through the superstar’s many style transformations: Her long, honey hair. Fans call her “blondie” for a reason.

On Tuesday, October 11, Swift popped up in Los Angeles to attend the premiere of her new documentary, Taylor Swift: The Eras Tour. The almost-three-hour movie takes fans through the “eras”—both musical and aesthetic—of Swift’s career. To mark the milestone (seriously, even Beyoncé showed up to celebrate), the “Invisible String” singer wore her signature blonde hair in a faux-bob, a look reminiscent of past eras.

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A photo posted by taylorswift on

With her strands (bangs included) softly curled in a texture reminiscent of Swift’s natural wave, the hair was underpinned to fall right below her jawline, letting a few wispy curls sneak out for maximum romanticism. While it wouldn’t be a surprise for the “Red” singer to join bestie Selena Gomez and cut a real bob, Taylor’s version—pun intended!—had all the hallmarks of a temporary style.

The vintage-inspired hairdo was complemented by a sharp cat eye and blue eyeshadow eye look, matte skin, soft pink blush, and bright, classic red lipstick (of course). Online, fans were quick to point out the look’s ties to Swift’s past styles. The bob is very 2014’s 1989, a time when the Grammy winner rocked a straight, short cut and bangs.

From the neck—and its not-to-be-forgotten diamond Cartier necklace—down, Swift’s cornflower-blue Oscar de la Renta gown ushered in an era all its own. Strapless and made up of a bunch of quilted flowers, the dress was soft and sweet in a very Swift way, while its cut-outs exuded power. She’s a mastermind, you know.

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Sophia Vilensky
Freelance Writer

Sophia Vilensky is a Freelance Beauty Writer at Marie Claire with a beauty, wellness, and entertainment journalism portfolio that includes contributions to Byrdie, Bravo, Teen Vogue, and Us Weekly. Growing up in a family of beauticians—and through her own personal studies—she developed an in-depth understanding of aesthetics, cosmetic product formulation, and beauty treatment development and has also held roles as a senior copywriter, content strategist, and proofreader for top beauty and wellness brands. Even so, you'd be hard pressed to find her with her hair and makeup actually done. Sophia is based in Minneapolis and is a 2019 graduate of the University of Minnesota, where she majored in English and minored in cinema studies. During her time at the university, she was the Arts & Entertainment Editor for the Minnesota Daily, earning the 2019 Editor of the Year award for her work. She connected deeply with the Twin Cities arts scene, collaborating with leading beauty professionals, designers, and artists. Graduating Summa Cum Laude, her thesis—a close-reading of Vanderpump Rules—was featured on NPR. When not immersed in writing or testing new products, Sophia enjoys watching reality TV, reading, and exploring the newest woo-woo wellness trends. Keep up with her on Instagram @sophiavilensky.