Selena Gomez 's "Love On" Music Video Leans Into French Girl Beauty

(Image credit: Getty Images)

published 23 February 2024

Selena Gomez is getting her love—and her bob—on. In the brand new visuals for her steamy track "Love On," the 31-year-old frolics around Paris with an incredibly short haircut, joining the "bobs are it" club that already features the likes of Julianne Hough, Jennifer Lopez, Ayo Edibiri, and Emma Stone.

A whole different beast than the dark lob she wore to Rare Beauty's Find Comfort Body Collection launch in January, this video places Gomez in a classic, above-the-shoulder French bob with bangs. In some scenes, she wears the hair wavy, while in others it’s straightened and set in a side part. But that's not (nearly) all. Shot in the City of Love, the music video is chock full of Parisian style; the bob is only part of the equation.

A post shared by Selena Gomez
A photo posted by selenagomez on

In yet another set of scenes, Gomez goes for a whole different Parisian look: long, flippy hair with a thick ‘60s Brigitte Bardot-inspired knit headband that soon transitions to a ballet-core bow accessory.

You may like

All the looks were the creation of the Only Murders in the Building actress's regular hairstylist, Marissa Marino. "This video was a ton of fun to make!!" wrote the Los Angeles-based professional in an Instagram post promoting the video.

Another major glam moment? Her manicure: a chunky French design crafted by celebrity nail artist Tom Bachik (who even makes an appearance in the video).

A post shared by 𝙏𝙤𝙢 𝘽𝙖𝙘𝙝𝙞𝙠 Nails
A photo posted by tombachik on

In an Instagram post, Bachik walked fans through how to get the look, which he called "an exaggerated French to play into the chateau vibe of this video." After prepping Gomez's nails, he added a full coverage tip for length and shape.

"I applied a luscious coat of ‘Mademoiselle’ by Essie for a clean fresh base," adds the artist. "Then, I created the French tip using Essie ‘Blanc’ for that exaggerated '90s look. Finally, I topped it off with a rich coat of Essie Gel Couture Top Coat for a glossy look."

Excuse me while I make a hair and nail appointment. And maybe book a flight to Paris? All while blasting "Love On," of course.

Essie Pinks Nail Polish

Essie Black, White & Neutral Nail Polish

TOPICS

Sophia Vilensky is a Freelance Beauty Writer at Marie Claire with a beauty, wellness, and entertainment journalism portfolio that includes contributions to Byrdie, Bravo, Teen Vogue, and Us Weekly. Growing up in a family of beauticians—and through her own personal studies—she developed an in-depth understanding of aesthetics, cosmetic product formulation, and beauty treatment development and has also held roles as a senior copywriter, content strategist, and proofreader for top beauty and wellness brands. Even so, you'd be hard pressed to find her with her hair and makeup actually done. Sophia is based in Minneapolis and is a 2019 graduate of the University of Minnesota, where she majored in English and minored in cinema studies. During her time at the university, she was the Arts & Entertainment Editor for the Minnesota Daily, earning the 2019 Editor of the Year award for her work. She connected deeply with the Twin Cities arts scene, collaborating with leading beauty professionals, designers, and artists. Graduating Summa Cum Laude, her thesis—a close-reading of Vanderpump Rules—was featured on NPR. When not immersed in writing or testing new products, Sophia enjoys watching reality TV, reading, and exploring the newest woo-woo wellness trends. Keep up with her on Instagram @sophiavilensky.