You'll Never Guess What the Best-Selling Fragrance in America Is

But you will probably be delighted.

Product, Liquid, Teal, Font, Cosmetics, Lavender, Turquoise, Aqua, Beige, Violet,
(Image credit: Kendall Mills)

Whether you're a hardcore beauty fiend or in constant awe in the makeup aisle, get ready to have your mind blown. Can you guess the number-one fragrance in America? Here it is:

Red, Liquid, Pink, Peach, Bottle, Carmine, Magenta, Maroon, Coquelicot, Cylinder,

(Image credit: Archives)

That's right—it's Bath and Body Works Japanese Cherry Blossom. With 30 MILLION units sold per year, the fragrance collection outsells the second-place product by a whopping 29 million units annually. Which makes sense when you think back to how rabid your 8th grade self was when let loose in a Bath and Body Works, and how many different variations of Japanese Cherry Blossom products she'd blindly/desperately grab before her BFF's birthday slumber party.

In case you've forgotten what it smells like (but really, it's permanently ingrained in your nostrils, don't lie), it's a blend of the obvious cherry blossoms with crisp pears, mimosa petals, and sweet sandalwood—tempting even to your adult self, no?

Follow Marie Claire on Instagram for the latest celeb news, pretty pics, funny stuff, and an insider POV.

TOPICS
Samantha Leal
Senior Editor

Samantha Leal is the Deputy Editor at Well+Good, where she spends most of her day thinking of new ideas across platforms, bringing on new writers, overseeing the day-to-day of the website, and working with the awesome team to produce the best stories and packages. Before W+G, she was the Senior Web Editor for Marie Claire and the Deputy Editor for Latina.com, with bylines all over the internet. Graduating from the Medill School of Journalism at Northwestern University with a minor in African history, she’s written everything from travel guides to political op-eds to wine explainers (currently enrolled in the WSET program) to celebrity profiles. Find her online pretty much everywhere @samanthajoleal.

Latest in Beauty
four women with bob haircuts
Now Is the Perfect Time to Embrace the Blunt Bob Trend
Rihanna in a head scarf and multiple necklaces
Rihanna’s Jamaica Manicure Will Unite the Caribbean
Hannah Baxter
Presenting, Perfect Date Night Makeup for People Who Hate Makeup
Jennifer Lopez in a turtleneck dress with her hair down and curled
Jennifer Lopez’s Flirty Half-Up Half-Down Hairstyle Proves the Power of a Good Accessory
attendee at paris fashion week fall 2024 with blunt bangs, winged eyeliner, and dark lipstick
I Can't Believe These 27 On-Sale Nordstrom Beauty Finds Are Still in Stock
Michelle Obama wearing Goddess braids
Michelle Obama’s Edgy Braided Mohawk Feels So ‘90s-Coded
Latest in News
Bella Hadid carries the Coach empire bag in New York City with a black mini dress
Bella Hadid Secures Coach's Must-Have Empire Bag, Just Like I Predicted She Would
Selena Gomez wears a cropped blazer and matching trousers while attending the Drew Barrymore show in New York City
Selena Gomez Is the Cropped Blazer Trend's Final Boss
Princess Madeleine of Sweden wearing a tiara featuring emeralds
Why Princess Madeleine of Sweden Can't Use Her Royal Title to Promote Her New Skincare Line
Rihanna in a head scarf and multiple necklaces
Rihanna’s Jamaica Manicure Will Unite the Caribbean
Queen Camilla has blonde hair and is wearing a dark green shirt dress
Why Queen Camilla Has Been Issued a "Strict" Warning Regarding Her Meeting With the Pope
Benny Blanco in a purple shirt with a white tank top underneath and Selena Gomez in a black dress backstage at The Tonight Show in March 2025
Selena Gomez Says She’s "Excited" to Become a Mom Someday in Joint Interview with Benny Blanco