Loewe Just Expanded Their Fragrance Range

(Image credit: Loewe)

published 31 October 2023

It's not often we get to smell an entirely new and refreshing scent. But when Loewe shows up with a new fragrance collection, I know I'm about to embark on an entirely unique olfactory experience.

Just over a month after launching their latest Botanical Rainbow perfume campaign fronted by Greta Lee, Loewe Fragrance has announced their Perfumes Elixirs collection. Expanding on two scents from the original Botanical Rainbow campaign, the new elixirs—Solo Ella and Esencia—were created with an impressively high concentration of 30% essential oils.

Amplifying the aspects of Solo Ella Eau de Parfum, the sunset-inspired Solo Ella Elixir is described as harmonious and soothing, with its delicate scent balancing fruity, floral, and spicy accords to combine notes of pear, tuberose, sandalwood, and musk.

Meanwhile, the aromatic, smoky, and woody Esencia Elixir takes a more robust approach to its original fragrance with notes of leather, patchouli, vetiver, and amber.

Both available on perfumesloewe.com for $185, the new fragrances come in glass, block-shaped flasks that feature a gradient of their original perfume's bottle color and a wooden cap. Solo Ella Elixir gets orange, while Esencia Elixir gets green. The purpose of the new packaging? "To craft a visual connection with the original scent while gesturing towards evolution and transition towards broader horizons," according to the brand.

Just another reason to stop and smell the elixirs.

LOEWE Solo Ella Elixir

LOEWE Esencia Elixir

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Sophia Vilensky is a Freelance Beauty Writer at Marie Claire with a beauty, wellness, and entertainment journalism portfolio that includes contributions to Byrdie, Bravo, Teen Vogue, and Us Weekly. Growing up in a family of beauticians—and through her own personal studies—she developed an in-depth understanding of aesthetics, cosmetic product formulation, and beauty treatment development and has also held roles as a senior copywriter, content strategist, and proofreader for top beauty and wellness brands. Even so, you'd be hard pressed to find her with her hair and makeup actually done. Sophia is based in Minneapolis and is a 2019 graduate of the University of Minnesota, where she majored in English and minored in cinema studies. During her time at the university, she was the Arts & Entertainment Editor for the Minnesota Daily, earning the 2019 Editor of the Year award for her work. She connected deeply with the Twin Cities arts scene, collaborating with leading beauty professionals, designers, and artists. Graduating Summa Cum Laude, her thesis—a close-reading of Vanderpump Rules—was featured on NPR. When not immersed in writing or testing new products, Sophia enjoys watching reality TV, reading, and exploring the newest woo-woo wellness trends. Keep up with her on Instagram @sophiavilensky.

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