The 40 Best Prime Day Beauty Deals to Scoop Up Before the Sale Ends
Luxury without the luxury price tag.
![woman with an intricate braided updo, pink lipstick, and cat eye makeup](https://cdn.mos.cms.futurecdn.net/vBKWF5wQ52ALzC7aRxHEqX-415-80.jpg)
Who doesn't love indulging in a beauty product or two (or three, or four, or five...)? My skincare, makeup, and haircare regimens are essential aspects of my routine because they never fail to make me feel good. However, it's costly to invest in the best moisturizers, serums, blowdryers, and even everyday lipsticks, especially since these products run out deceptively quickly and need to be replaced. That's why every year, I wait with bated breath for sales like Amazon Prime Day, which slash the prices of my favorite products and enable me to invest in premium beauty products relatively guilt-free.
With discounted products from brands like Innisfree, Shark Beauty, Laneige, and Urban Decay, sifting through the hundreds of Prime Day deals can get overwhelming quickly. That's why I did the work for you and compiled the best, beauty editor-approved deals live right now. But act quickly: Since today's the second day of Amazon's notorious sale, you'll only be able to avail of these deals through tonight. Ahead, the items in my cart, including some longtime favorites that have taken up permanent residence in my beauty bag.
Editor's Picks
- Dyson Corrale Hair Straightener (Was $500, Now $399)
- Laneige Water Bank Blue Hyaluronic Moisturizer (Was $38, Now $32)
- Ulike Laser Hair Removal (Was $399, Now $279)
- Anastasia Beverly Hills - Brow Wiz (Was $25, Now $18)
- Foreo Luna 4 Face Cleansing Brush (Was $279, Now $179)
- Ritual Hyacera Skin Supplement (Was $60, Now $45)
- Canopy Filtered Shower Head (Was $150, Now $120)
- Shark Hd440bk Flexstyle Air Drying & Styling System With 6-Piece Accessory Pack (Was $350, Now $250)
- EltaMD UV Clear Tinted Face Sunscreen (Was $45, Now $34)
- Innisfree Daily Uv Defense Sunscreen Broad Spectrum SPF 36 (Was $18, Now $13)
Best Prime Day Beauty Deals
Best Skincare Prime Day Deals
Looking for the ultimate facial sculpting device? Look no further. This massager from Therabody employs red and blue light therapy, percussive therapy, microcurrents, and more. It can be used on the face, neck, and body, and is made to help you customize a premium skincare routine that works for you.
NuDerma's wand machine has gone viral for its ability to create a more even skin tone in its users. With consistent use, it also smooths wrinkles and helps maximize the efficacy of skincare products.
If you haven't tried a Korean oil cleanser before, this is your chance. It sounds counter-intuitive, but oil cleansers work wonders on oily skin, banishing excess sebum and mitigating acne. This option is ideal for the oil cleanser ingenue, too, because it foams during use.
You’ve likely researched the best collagen powders and skin, nails, and hair vitamins, but if you truly want to focus on glowing from within, consider this skin vitamin from Ritual. It’s packed with 120 milligrams of hyaluronic acid, hydrating from within.
Moon Juice has quickly become one of my favorite brands, with its delicious powders for focus and sleep. But did you know that they also sold skincare? This plumping serum feels lightweight, dries matte, and plays well with other skincare products and makeup. It's also loaded for hyaluronic acid, so it's sure to hydrate all day long.
This high-performance sunscreen has been vetted by our editors, ranking as one of the best sunscreens for dark skin tones because it protects skin without leaving a dreaded white cast.
I've long been devoted to the water sleeping mask from Korean skincare brand Laneige, but now that I've discovered this glowy balm, it's become another new favorite. It's the perfect lip accessory for casual outings like errands or an afternoon at the park, because it hydrates while lending your lips a subtle shine.
Per its name, this moisturizer is like a tall glass of cold water for your skin. Lightweight yet deeply hydrating, it works well all year round, whether I'm sweating in the summer or dry in the winter. It also layers well under makeup, creating a matte surface that plays well with foundations, powders, and more.
This is one of my favorite skincare products of all time. Hydrating, reparative, and skin-evening, it's a lightweight essence that plays well with other skincare and makeup products. Whenever I use it consistently, I receive constant compliments on my skin.
When I'm at home, I'm never without this product for even a moment. It's marketed as a sleeping mask, but I wear it as chapstick to ensure that my lips receive a deeply hydrating treatment after a long day of wearing lipstick.
Innisfree's broad spectrum sunscreen is among my favorites. It's not too thick, so it works well on my combination skin—even on the hottest of days, and even when I'm wearing multiple layers of skincare products.
If you're into multi-tasking products, check out this product, which works as a makeup primer, hydration mask, and moisturizer all in one. It plumps skin and brightens the complexion for a smooth, even appearance, and it creates an ideal canvas for makeup application.
With this cleansing brush from skincare savior brand Foreo, you'll never again wonder if you cleansed your skin thoroughly enough. Now, it's $100 off—the most affordable it's ever been.
Best Haircare Prime Day Deals
This high-speed hair dryer from Laifen includes an LED ring light that allows you to easily observe how hot it's getting. This way, you can get your style of choice and mitigate heat damage as you work. It also comes with diffuser and concentrator attachments.
Renowned hair growth product Olaplex for nearly $10 off? Sign me up. This bestselling bonding oil promises to improve long-term hair health and minimize breakage in the long term while increasing shine and taming flyaways in the short term.
I used to wear this hairspray nearly every day. It hold ponytails, down 'dos, and intricate braids in place all day long with just a few seconds of spraying. And because a little goes a long way, one can will last you for ages.
Another stellar pick from Olaplex, this shampoo strengthens weak hair strands from within, resulting in thicker, fuller-looking hair over time.
If you're investing in the shampoo, you might as well go for the matching conditioner while you're at it. This formula promises to hydrate hair and protect it from environmental stressors like pollution, heat, UV damage, and damaging hair products.
Per its name, the Normal Persons shampoo is a no-nonsense shampoo that gently cleanses the scalp and hair follicles, removing excess oil without completely stripping moisture. It also has a minty fragrance and tingly feel, stimulating the scalp and doubling as a hair growth shampoo.
I swore off straighteners long ago, choosing instead to embrace my natural curls, but this pick, along with the Dyson Airwrap, convinced me to give the tool another chance. It creates both straight hair and waves in record time, has flexible plates that minimize damage, and even includes a travel charging dock so you can style on the go.
This device takes the anxiety out of laser hair removal, because it includes not only the device itself but a pair of glasses to protect your eyes. It's made to remove hair as painlessly as possible, too, so it's perfect for use on the face and bikini line.
Shark's Flexstyle is designed to minimize damage while it simultaneously dries and styles hair. And this comprehensive pack includes a multitude of options, including a diffuser, curler, paddle brush, and more.
This hair iron has ceramic plates, meaning it will heat evenly and mitigate heat damage while in use. Celebrity hairstylist Julius Michael promises that its unique checkerboard design volumizes hair like no other, which is why he uses it on star clients like Ariana Madix, Luann de Lesseps, and Kyle Richards.
Anyone who's used heat tools before knows how damaging they can be to hair, which is why Moroccanoil crafted this heated hairbrush to smooth frizz while minimizing damage as much as possible.
Since I started using the Canopy showerhead, I've noticed a huge improvement in my skin and hair, from fewer breakouts to more defined, frizz-free curls. This kit also comes with scent boosters designed to turn your daily shower into a luxury spa treatment.
Enthusiastic about laser removal but less enthused about the high price tag? Consider one of the best laser hair removal devices on the market, like this option from Braun. With consistent use, it promises to remove unwanted body hair and prevent regrowth, too.
A friend got me into this lash-enhancing serum in college, and I've been a devotee ever since. In just a few weeks, my lashes grew noticeably longer and fell out less frequently. Plus, the serum dries quickly and never irritates my skin or eyes.
This affordable hair serum just got even more accessible with a price cut that rings it in under $15. Made with damaged hair in mind, it promises to smooth frizz and flyaways while simultaneously supporting hair health by strengthening each individual strand.
The best blue shampoos balance out colored hair by removing brassiness and dullness until you can make it to the salon again. With Joico's set, you can fight discoloration with both your shampoo and conditioner. A hair appointment in the comfort of your own bathroom? Sign us up.
Whether you're looking to further define your curls, tame flyaways, lay your edges, or create the perfect slicked back bun, this curl gel is bound to be your new haircare best friend.
Best Makeup Prime Day Deals
I've been using this liquid lipstick for a few years now, and every time, it stays on all day without smudging or feathering. Snag it in one of 26 colors—my favorites are Sirena and Beso.
I love all of the brow products from Anastasia Beverly Hills, but this option just might take the cake. Its pigmented end allows for incredible precision so you can create realistic, brow-like strokes. Plus, the spoolie strikes the perfect balance between flexible and firm.
If, like me, you love Korean skincare, try this Korean makeup brand's lip plumping liquid lipstick. Endorsed by K-pop sensation Jennie Kim, it's translucent, comfortable for longwear, and comes in four colors.
The classics are classic for a reason, and that certainly goes for this Naked palette. It's packed with versatile neutrals including beiges, pinks, and browns. With this in tow, you'll be able to create countless looks, from subtle, daily styles to knockout fashion statements.
CC creams are excellent alternatives to foundation. They're hydrating, more lightweight, and, over time, they support a more even skin tone. This premium option from Cle Cosmetics comes in 12 shades and has a dewy finish that can easily be blended with other makeup products.
Jenny Patinkin's makeup brushes are popular because of their premium quality, and you can now get this set for 30 percent off its original price. It comes with six brushes, including options for your face and eyes, and it comes with a convenient travel case.
Glo Skin Beauty's blush sticks are infused with Vitamin E, which hydrates skin and soothes inflammation. In addition to being excellent, buildable blushes, these sticks can also be used as lip color in a pinch.
All of Deborah Lippman's nail polishes are 20 percent off for Prime Day, including this summer-ready shade of pink. It's designed to last as long as a professional gel manicure, slashing your salon costs by hundreds of dollars.
Looking for a sun-kissed glow but running low on vacation days? This lightweight highlighter both hydrates skin and illuminates skin with a natural-looking finish. Versatile and easy to apply, it's available in four different shades.
Looking for a lightweight, easy-to-apply alternative to cream and powder foundations? This silky, lightweight foundation sprays on and has a buildable, comfortable finish that stays wet long enough for you to spread and blend. If you're a foundation ingenue, consider investing in this full kit, which includes a spray primer and a dual-ended application brush.
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Gabrielle Ulubay is a Beauty Writer at Marie Claire. She has also written about sexual wellness, politics, culture, and fashion at Marie Claire and at publications including The New York Times, HuffPost Personal, Bustle, Alma, Muskrat Magazine, O'Bheal, and elsewhere. Her personal essay in The New York Times' Modern Love column kickstarted her professional writing career in 2018, and that piece has since been printed in the 2019 revised edition of the Modern Love book. Having studied history, international relations, and film, she has made films on politics and gender equity in addition to writing about cinema for Film Ireland, University College Cork, and on her personal blog, gabrielleulubay.medium.com. Before working with Marie Claire, Gabrielle worked in local government, higher education, and sales, and has resided in four countries and counting. She has worked extensively in the e-commerce and sales spaces since 2020, and spent two years at Drizly, where she developed an expertise in finding the best, highest quality goods and experiences money can buy.
Deeply political, she believes that skincare, haircare, and sexual wellness are central tenets to one's overall health and fights for them to be taken seriously, especially for people of color. She also loves studying makeup as a means of artistic expression, drawing on her experience as an artist in her analysis of beauty trends. She's based in New York City, where she can be found watching movies or running her art business when she isn't writing. Find her on Twitter at @GabrielleUlubay or on Instagram at @gabrielle.ulubay, or follow her art at @suburban.graffiti.art
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