Vagina Makeup Exists, Because This Is the World We Live in Now
And we kind of want it?
Remember how proud you were last week when you finally mastered a basic contour-and-highlighter situation without looking like a tricked-out unicorn? (We're proud of you, by the way). Welp, dig out your learning hat, because a new round of highlighters and skin-beautifiers just hit the market, and we're pretty sure you're going to need a training session.
We'd like to introduce you to The Perfect V, a Scandinavian beauty brand devoted solely to your wonderful and awe-inspiring vagina. Or, more specifically, your vulva.
RELATED STORY
Although the brand doesn't actually define its big, omnipotent "V" anywhere on the site, it does describe it as "that pretty little triangle sometimes neat, at other times unruly, but always perfect and unique in its own personal way."
So, uh, yeah—we're gonna go ahead and assume it's your Southern bits.
A post shared by The Perfect V™ (@theperfectv)
A photo posted by on
The entire collection's packaging is rose gold and bronze, because #millennial, and includes the usual personal-hygiene staples, like a gentle wash, some cleansing wipes, and a post-shave cream. Aaaand that's where the similarities end.
Because keep on browsing, and you can also treat your triangle to some fun anti-aging products, like the VV Serum, which "smooths fine wrinkles" and temporarily "firms" skin (for when your vulva is feeling a bit saggy), or you can spritz on the VV Beauty Mist to hydrate and refresh your vag when it just can't deal anymore.
A post shared by The Perfect V™ (@theperfectv)
A photo posted by on
But our main fascination is with the Very V Luminizer, a tinted highlighter that contains "luminous iridescent color to add some extra prettiness to the V." Yes, this is more or less strobing for your vulva, and we have so many feelings, the first of which being the obvious: Your vagina is a perfect little gem that is beautiful without makeup.
Stay In The Know
Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.
RELATED STORY
That being said, we are completely and totally down with the idea of tricking out our vulvas this summer, whether that's to get a statuesque-looking bikini line, or to cover hyperpigmentation, or just to have a shimmery Edward Cullen groin.
Basically, do whatever the hell you want to do, because it's your body. Although, you'll have to wait a few days until shipping opens up worldwide, but in the meantime, we'll be waiting for the first YouTube contour and highlight vulva video, which should be going live right about…now.
Follow Marie Claire on Facebook for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
Chloe Metzger is the deputy beauty director at Cosmopolitan, overseeing the editorial content and growth strategy of the hair, makeup, and skin space on digital, while also obsessively writing about the best hair products for every hair type (curly girl here; whattup), and the skincare routines that really, truly work (follow her on Instagram to see behind-the-scenes pics of that magazine life). She brings nearly a decade of writing and editing expertise, and her work has appeared in Allure, Health, Fitness, Marie Claire, StyleCaster, and Parents. She also has an unhealthy adoration for Tom Hanks and would like to please meet him one day, if you could arrange that. Thanks.
-
Starting Over After Cancer at a Luxury Wellness Resort
Is seven days of longevity programming the key to living better, longer?
By Sue Williamson Published
-
Keanu Reeves on His Girlfriend Alexandra Grant's "Date Night" Outfit: "Your Heart Just Opens"
Oh my God?
By Iris Goldsztajn Published
-
Jennifer Lopez and Ben Affleck "Speak, But It Is Limited" After Divorce Filing, Says Source
They have other priorities.
By Iris Goldsztajn Published
-
19 Beauty Stocking Stuffers Guaranteed to Please Your Pickiest Family Members
Beauty editor-tested and approved.
By Ariel Baker Published
-
23 Luxury Beauty and Wellness Gifts for Your Pickiest Self-Care Obsessed Friends
Guaranteed to please even your pickiest friends and family.
By Hannah Baxter Published
-
10 Winter Hair Color Trends Fashionable Women Love This Season
The season's top hair color trends are painfully chic.
By Jamie Wilson Published
-
10 Winter Haircut Trends Stylish Women Are Wearing in 2024
It's time to get a little scissor happy.
By Jamie Wilson Published
-
Drunk Elephant Recalls Three Best-Selling Skincare Products Following an Ingredient Mix-Up
Here's how to know if yours were compromised.
By Hanna Lustig Published
-
Why Dyson's New Airstrait Ad Ignited a TikTok Controversy
"They said y'all can buy the product but it is not meant for you."
By Hanna Lustig Published
-
Burberry Beauty's All-Time Classics Finally Relaunched at Nordstrom
Here's how to shop reviewer-vetted products first.
By Halie LeSavage Published
-
As A First-Time Marathon Runner, These Wellness Essentials Helped Enhance My Training and Recovery
From a hardworking deodorant to a soothing sauna blanket.
By Halie LeSavage Published