Glitter Butts Are the New NSFW Summer Trend You Need to See
Finally, a festival look I can actually get behind.

Stressed about what to wear to your next festival? Well, boy, do I have the solution for you! Meet glitter butts, the most self-explanatory beauty (fashion? Asshion? Sorry) trend about to take over your Insta feeds.
Sure, you’re probably already familiar with the concept of glitter boobs, seeing as it was the hot thang of 2017’s festival season, but this year, glitter is migrating downwards, wrapping itself around your backside to form a new look: Glitter butts.
I first spotted the look on UK glitter brand Go Get Glitter’s Instagram page last week (though, yes, I’m sure people have been glitter-izing their butts for decades, and I’m sure your mother’s best friend’s hairstylist actually created this look in 1963, etc, etc, so don’t @ me), when they posted a photo of a butt painted like a glittery peach with the caption, “Feeling #peachy in the Palm Springs sunshine! 🍑☀️ #COACHELLA.”
A post shared by GO GET GLITTER (@gogetglitter)
A photo posted by on
Adorable, right? The brand then rolled out a few specialty designs, using thick layers of glitter, along with giant rhinestones, studs, and crystals to create the illusion of underwear. And then, naturally, recorded the look in slow-mo.
“We are all about being creative, free and loving the skin you’re in, which is the message we wanted to portray to people when we created this look,” Sophia Levy, makeup artist and co-founder of Go Get Glitter, tells MarieClaire.com. “So who knows—maybe jewel underwear will be the next trend?”
A post shared by GO GET GLITTER (@gogetglitter)
A photo posted by on
A post shared by GO GET GLITTER (@gogetglitter)
A photo posted by on
In case you’re thinking, “Wow! That sure seems uncomfortable!” then hey! You’d be correct. At least, that’s what I’m assuming, considering I lose my shit if I feel a rogue hair tickling my arm for more than a second. Meanwhile, this trend requires sticking a bunch of itchy glitter all up and down (and in) your butt cheeks.
Still, I am fully here for this look. Please, douse yourself in glitter (that is, ideally, biodegradable), take a bunch of selfies, and love your body. Here’s hoping you don’t need to sit or, like, sweat, while wearing this trend, though. Good luck!
Stay In The Know
Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.
A post shared by GO GET GLITTER (@gogetglitter)
A photo posted by on
Chloe Metzger is the deputy beauty director at Cosmopolitan, overseeing the editorial content and growth strategy of the hair, makeup, and skin space on digital, while also obsessively writing about the best hair products for every hair type (curly girl here; whattup), and the skincare routines that really, truly work (follow her on Instagram to see behind-the-scenes pics of that magazine life). She brings nearly a decade of writing and editing expertise, and her work has appeared in Allure, Health, Fitness, Marie Claire, StyleCaster, and Parents. She also has an unhealthy adoration for Tom Hanks and would like to please meet him one day, if you could arrange that. Thanks.
-
Taylor Swift and Travis Kelce Just Made Their Biggest Commitment Yet
It's also destroying their house.
By Kristin Contino Published
-
Jennifer Lopez Gets Down to Business in a Mocha Brown Suit
The star's business trip to Dubai began with sultry Saint Laurent suiting.
By Hanna Lustig Published
-
New York's Acne Whisperer Launched Her First Rich Cream and My Skin Has Never Looked Better
Mega hydration without the risk of breakouts? Sign me up.
By Hannah Baxter Published
-
New York Fashion Week’s Fall/Winter 2025 Best Beauty Moments Are a Lesson in Juxtaposition
The week's best beauty looks were a maximalism master class.
By Ariel Baker Published
-
Nécessaire's Extra-Strength Deodorant Outlasts an Editor's Sweatiest Test: Fashion Week
Even with my hectic schedule, I've never smelled better.
By Halie LeSavage Published
-
Lily-Rose Depp’s Cool-Toned Makeup Is So ‘90s Coded
Clean girl meets grunge.
By Ariel Baker Published
-
The 13 Best Foundations for Mature Skin, Tested by Women Over 50
It's perfect for mature complexions.
By Siena Gagliano Published
-
Gray Hair Was the Hottest Accessory at the 2025 Golden Globes
Gray hair is chic, period.
By Hannah Baxter Published
-
25 Brown Nail Designs To Instantly Elevate Winter's Hottest Polish Trend
Luxury at your fingertips.
By Emma Aerin Becker Published
-
20 Beauty Stocking Stuffers Guaranteed to Please Your Pickiest Family Members
Beauty editor-tested and approved.
By Ariel Baker Published
-
24 Luxury Beauty and Wellness Gifts for Your Pickiest Self-Care Obsessed Friends
Guaranteed to please even your pickiest friends and family.
By Hannah Baxter Published