Romantic, Bitten Lips Dominated the Dior Women’s Fall 2024 Show
The lip stain created a statement in the most delicate way.
For Dior’s Fall 2024 Women’s show, fashion designer Maria Grazia Chiuri drew inspiration from New York and Paris, creating a collection that fuses femininity with boyish allure. To complement the look, Peter Philips, the French fashion house’s creative and image director for Dior Makeup, combined bare faces with soft, romantic bitten lips, a trend that's sure to take center stage this season.
The two-toned lip stain is a departure from the popular lip gloss trend that has been at the forefront of beauty for multiple seasons, and according to Philips, it's a look that isn't some flash-in-the-pan beauty craze. “A bitten lip depicts a strong woman with a mix of femininity and masculinity,” says Philips. “It’s a style that looks like you've been drinking red wine. It’s raw. It's classic. It’s powerful.”
Philips mastered the “leftover makeup” look by using a combination of two shades: Rouge Dior Forever Lipstick in 670, a pinky-nude color, and topped it with Rouge Dior Forever Lipstick in 111, a darker berry shade. After applying both colors, Philips blended the tints with a lip brush or, in some cases, a Q-tip to smooth the lines. The lip stain is also a slight variation from the fashion brand’s previous season, which showcased a deep, dark lip that defined the rims of the model's mouth.
Lips aside, the bare face perfectly accompanied the controlled waves styled by celebrity hairstylist Guido Palau. The world-renowned stylist described the look as ‘40s glamour, with a nod to old Hollywood. “There’s just something so beautiful about that era,” he said while explaining the assortment of deep waves, side parts, and perfectly coiffed braids.
When discussing the future, Philips is still determining how long the bitten lip trend will last, but he's confident it's for the Dior woman. “When I started with Dior 10 years ago, I wanted to figure out who the Dior girl was,” says Philips. “The brand is constantly growing and evolving, but in every Dior era, she’s always a strong person, and this lip reflects that. She likes to experiment. Don’t mess with her.”
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Deena Campbell is the Beauty Director of Marie Claire where she oversees all beauty and health content on all platforms. Deena is a leader who is passionate about driving conversations on beauty topics, and is particularly dedicated to ensuring BIPOC feel seen and that their stories are told. Deena joined Marie Claire after a decade-long career as an editor in print and digital media. Before joining the brand, she managed editorial content for L’Oréal owned Makeup.com and Skincare.com where she led and developed a team of beauty editors and edited their contributions. She also crafted and successfully executed comprehensive brand strategies that resulted in brand growth and differentiation, a skill she currently brings to Marie Claire.
In 2015, she launched Essence.com’s hair channel where she received Time Inc.'s Henry R. Luce Award, shortly before joining Allure.com’s staff as Senior Beauty Editor. Along with her editorial positions, she also consulted on content and marketing strategies for beauty companies including DevaCurl and Dove, and has appeared at various speaking events and live television segments. Her writing has appeared in The New York Times, Byrdie, SELF, Refinery29, Teen Vogue, and a host of others. She graduated with a Bachelor of Arts in Journalism from the University of Pittsburgh and lives in New Jersey with her husband and two children. You can find her on Instagram at @deenacampbell.
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